By Ben Heskett
SAN FRANCISCO, Calif. – A recent tasting of Ferrari sparkling wines from the Trentino section of Italy heralded the official kick off of the 2012 holiday season, but it also highlighted something else – Italian sparkling wine has come a long way.
Italy’s contribution to sparkling wine is often associated with Prosecco or Asti (formerly known as “Asti Spumanti,” a Moscato-based sweeter sparkling wine), but Ferrari is changing this perception with its focus on high-end “Metodo Classico” sparkling wines. Ferrari Chairman Matteo Bruno Lunelli said during a luncheon discussion that Ferrari is prepared to make a serious commitment to export its products, admitted the brand has not been promoted outside of Italy thus far.
Lunelli stressed a few things that sparkling wine lovers may not always consider – Ferrari goes well with food and, when compared with the French champagne houses, offers the consumer an “affordable luxury” in the “Metodo Classico” style. He also underscored an interesting argument – with global temperatures rising, his winery is well-positioned versus French competitors that are experiencing warmer harvests. Ferrari’s vineyards rest at higher elevations. This is a perspective and competitive data point we’ll be watching as time goes on.
In tasting the wines, two stood out, based on our ongoing effort to incorporate price vs. performance in our recommendations. The Ferrari Brut NV is a dry, crisp sparkling wine option based on Chardonnay with some complexity, all for a value-oriented price of $25 or so. It’s aged at least two years. The Ferrari Rose NV and Ferrari Perle (we tasted the 2004 vintage) also offer a terrific experience for less than $40 (the Ferrari Perle Rose includes Pinot Noir and is priced at the $75 range).
The 2001 Guilio Ferrari Metodo Classico top-of-the-line offering, based on 100 percent Chardonnay from a single estate vineyard, has a price tag of around $100, which may scare off a good portion of bubbly buyers, but for those who have that kind of money to spend, the Guilio Ferrari provides a good value compared to its French competitors. It is only produced when the harvest is good enough, according to Lunelli. It has very interesting, layered flavors, with floral, white chocolate and marzipan notes, but remains crisp as well. It’s definitely a bottle to treat yourself to if you can find it.
The Bubbly Girl blog has another take on Lunelli’s recent visit here, which encompassed tastings across the city. You can read her Ferrari insights here.
Since we’re in the midst of the holiday season, I thought I’d share some other useful articles on champagnes and sparkling wines:
- The San Francisco Chronicle's Jon Bonne has a terrific overview of some bubbly options for the holidays here.
- Decanter magazine has a long list of bubbly suggestions, if you're undecided on where to turn for your sparkling wine fix. Read those here.
- Finally, Tim Fish of the Wine Spectator magazine offers some thoughts on holiday entertaining, as well as his magazine's bubbly options, in a recent post.